Monday, November 25, 2019

The top 6 recruitment marketing tactics guaranteed to attract top talent

The top 6 recruitment marketing tactics guaranteed to attract top talent Recruitment marketing is a broad-based strategy that combines employer branding and time-tested marketing strategies with social media and technology to attract top talent to organizations. Often this type of marketing falls under the umbrella of the talent acquisition team- not simply to advertise a single job, but to also think bigger and attract talented candidates by increasing awareness of available jobs and improving how candidates view a company and its brand. Successful recruitment marketing can lead to better quality candidates and, in turn, better success for an organization overall.Chances are your organization already engages in some aspects of recruitment marketing, like posting on career sites or via social recruiting. Your company’s website likely even communicates its brand to prospective candidates for hire and clients. But recruitment marketing, as a forward-looking strategy, attempts to lay the groundwork for future hires by attracting talented candidates to the company before a particular job opens up. According to a survey conducted by Pandologic, â€Å"The State of Recruitment Marketing 2018,† top recruitment marketing performers take it one step further in two key areas: candidate engagement and use of a technology platform for recruitment marketing.So how can you turn your recruitment marketing from good to great?Cultivate a talent networkFirst and foremost, cultivate a talent network: a pool of talented candidates that may not actively be seeking jobs but will be potential leads for the next job you need to fill. Doing so will benefit your company and talent acquisition team by reducing time to hire.Hire internally whenever possibleLook at home whenever possible to cultivate talent from within. Nurturing talent within an organization has a dual benefit. Not only do you hire a known quantity and tested talent, but the practice also benefits the employer brand. A company that offers mobility within the organization and has a good retention rate of employees who fulfill their careers sends a good message to future job candidates and can be integral to both the brand and the workplace environment.hbspt.cta.load(2785852, '9e52c197-5b5b-45e6-af34-d56403f973c5', {});Engage candidates at each step of the hiring processThe key to better candidate engagement is personalization. That can entail tactics like â€Å"email lead nurturing,† which involves marketing the company to potential job candidates through targeted emails, or it can involve â€Å"career site personalization,† which targets specific groups of talent by understanding where and how a certain segment of job seekers actually search for jobs.More sophisticated than blanket posting on job sites, personalization requires a better understanding of specific groups of talent. For example, where and how do engineers look for jobs vs. where and how do truckers look for jobs? The answers for every group will be slightly different, and engaging a particular group will require some marketing analytics and even artificial intelligence. There are even sophisticated forms of technology like chatbots that can help engage candidates by answering questions or scheduling interviews as they advance through the hiring process.Use social media strategicallySocial recruiting is vital to recruitment marketing, as most candidates engage daily with social media. This is especially true as Millennials enter the workforce and become a prime demographic of jobseekers. Social media profiles and blogs can help you find the right talent for specific jobs, and can also provide an excellent source for targeted advertising for the right candidates.Turn to tech to streamline your jobMany aspects listed above require the use of tech and analytics in order to be truly effective. Technology platforms that incorporate a variety of these aspects into one comprehensive strategy can automate processes and create more effective targeted ads and contacts through job board distribution and social recruiting all while developing and responding to marketing analytics. Find the right tech that will most benefit your organization.Pay attention to your dataWhile it’s best to take a comprehensive approach and employ multiple recruitment marketing tactics, it’s also important to test out your weak spots, examine where your recruitment strategies could do better, and continue examining the effectiveness of your recruitment marketing. Looking at the data as a whole with a careful eye will help lead you to more effective hires in the future.

Thursday, November 21, 2019

MIS- Hersey Essay Example | Topics and Well Written Essays - 500 words

MIS- Hersey - Essay Example It appears that the company is sincere about living up to its mission statement – â€Å"Bringing sweet moments of Hershey happiness to the world every day†.1 Hershey made a decision to up date their hardware and software with a four-year plan. The company set goals which included standardizing the hardware and changing from mainframe to TCP/IP network. The company-reviewed information from Grocery Manufactures’ of America and this showed they were well behind on system updates, and expenditure on systems compared with similar companies in the industry. The upgrading proved to be a bittersweet lesson2 for the company and cost them considerably in sales and credibility over nearly a 12-month period. The food and beverage industry in the country works on low profit margins and high volumes due to extensive competition. As a whole, investment in modernization of IT systems is low. But the Y2K threat required them to make major changes in their systems, and hence the Hershey management decided to go in for a major overhaul instead of tuning and adjusting the current system consisting of mainframes to client server environment. Many distributors and retailers felt that the delivery system of the company could be better tuned in order to reduce inventory costs. At that time, orders for peak time demand (Halloween) needed to be placed several months in advance for timely delivery. Unless Hershey complied, there was a chance that retailers and distributors may switch over to other manufacturers. Moreover, rising competition and low margins required higher turnover and a better equipped IT infrastructure was the only solution open. Customer loyalty is not high in the industry and they will switch over to other brands if Hershey’s products became unavailable. It will also enable Hershey to tackle high seasonal demand. Due to peak demand during Halloween, Hershey

Wednesday, November 20, 2019

Analysis paper (speech) Essay Example | Topics and Well Written Essays - 1000 words

Analysis paper (speech) - Essay Example The main challenge that I still face is in credibility and ethics concerned. In presentation of the purpose and the topic is an important element in ensuring that the audience connected with it. This is a major and most important in determining communication success. It includes elements of keeping the message clear, good preparation, keeping the message simple, natural concise and being vivid while presenting the topic (Pearson). It is evident from the speech about public policy that there is a good introduction of the topic. It begins with an attention getter. This attracts the attention of the audience, this shows how prepared you are. The introductory statement begins by what the speech is all about i.e. the need for public policy in governance. The speech on how to prepare for a job search begins by outlining the purpose of the speech. The introduction of the thesis also shows the level of the subject understood and the need to accomplish the objective. Thesis gives an outline of what is required and provides the roadmap for the presentation (Pearson). Pearson argues that the presentation of logistics and occasion is a major determination speech presentation. Logistics aims at convincing the audience on the importance and practicability of a topic. A convincing speech is not just easy to develop but requires numerous practices and testing before the actual presentation. The structure of any speech should define and cohere with the purpose and the targeted audience. Such determinations are usually instrumental in identifying the appropriate language and expression to employ in the process (Pearson). The logistic in the speech presented in a manner that they match the occasion. In the job seeking, speech it is quoted that one should ‘identify goals, values, achievements, experiences, interest, and skills’. This statement gives the relevance and the logistics of the speech. It summarises the main points that are important while

Monday, November 18, 2019

International Business Law Essay Example | Topics and Well Written Essays - 1250 words

International Business Law - Essay Example d) Preliminary ruling procedure Demonstrates co-operation between the national courts of member countries and the European Court of Justice and occurs when the national court of a member country is in doubt as to the interpretation of community rules, the national court seeks interpretation from the Court of Justice. After clarification from the Court of Justice the national court is free to proceed with the case (EU Handout). e) Maastricht Treaty This treaty came into force in 1993 and established the European Union and amended the Rome treaties (EU Handout). Task 2 a) Rights and obligations The main contractual obligations of the seller and buyer include; the seller has to cede possession of the thing (car) and transfer ownership, the buyer has to pay the buying price of the thing and take it over. The contractual rights of the seller include a right to cancel a contract and make a claim for damages arising from the purchase of product with encumbrances. The buyer has also got a ri ght to claim for a reduction in the buying price of the product in order to take over the encumbrance. ... This is advantageous to the seller because he is able to prevent the buyer from alienating the car and encumbering it (Andrasi and Mandarassy, 2004). c) Breach of contract This is a defective performance breech of contract. The buyer has guarantee rights. The buyer shall inform the seller of the fault in the car in the shortest time possible. The buyer has a right to chooses whether he wants repair or replacement. If the buyer is not entitled to a replacement or repair or the seller refuses to repair or replace, the buyer can request for a reduction in price, or have the contract rescinded (Andrasi and Mandarassy, 2004). The buyer cannot have the contract rescinded of the fault is minor. d) Defamation The buyer can turn to court and claim for the infringement to be terminated and an injunction issued in order to prevent further injury (Andrasi and Mandarassy, 2004). e) Partial rights and obligations There are three partial rights associated with ownership of the car. They include the right to possess, the right to dispose and the right to use. For example after purchasing the car, I possess it and it is under my power. I have a right to use the car for example as a taxi and collect the money from it (right to use). I can also decide to sell it off and collect the money obtained from the sale of the car (right to disposal). I also have a right to use the car as a security or abandon it (Andrasi and Mandarassy, 2004) Task 3 A. True/False a) True b) True c) True d) False e) False B. Case study a) Company types: The types of companies that exist in Hungary include limited partnership and unlimited partnership, Limited Liability Company and company limited by shares and joint ventures. Foreign investors are free to join a Hungarian company without permission and may

Friday, November 15, 2019

The Current Situation Facing Tanzania Smes Economics Essay

The Current Situation Facing Tanzania Smes Economics Essay I sincerely thank the almighty God to keep me health and give me ability, strength to accomplish this course, as he makes up activities run and deciding the degree of success or failure one can experience. Special thanks to my Instructor, Mrs. Priti Punatar for her guidance and support in this essay two also which need more guidance as we give out our view in chosen topic, Madame your close guidance has become very helpful on this session, Thanks so much. Thanks again Institute for Information Technology and Greenwich University for providing us with International qualification locally (here in Tanzania). ABSTRACT This paper has examined the current situation facing Tanzania SMEs and how does they survive through innovation in this era of globalization. The paper also discussed challenge prevailing in growth and development of Tanzania SMEs, as late 70s and early 80s SMEs started to become more innovative and more flexible in term of reducing costs, Thus, they started providing intermediate goods more efficiently than large enterprises, as people starts to be more aware and more skilled on business environment through economic integrations, movement of people and capital which caused by globalization. While Tanzania SMEs tries to survive by innovation in globalization era technology, competition and their abrupt bankruptcy become a critical challenge which this paper will analyses and give the recommendation on how to go about it so as to survive in this era which other developing countries like China, India and Brazil took as opportunity to stabilize they economy. 1. ANALYSIS ON IMPORTANT OF GLOBALIZATION IN TODAYS BUSINESS WORLD As globalization is integration and interdependences of world economies, this cause liberalization of international trade as trade barriers where removed, technology progress example uses of internet which make customers more access to product of different countries and allows ease partnership between entrepreneurs. Through finding which collected on preparation of essay one, globalization can be contributed by the following factors in this recent decade Increase in and expansion of technology, Liberalization of cross-border trade and resource movements, Development of services that support international business, Growing consumer pressures, Increased global competition, Changing political situations, Expanded cross-national cooperation. Also globalization brought different challenge in todays business environment, among those issues there business integration, creativity, movement of technology, movement of intangible and tangible resources. Throughout recorder of history, human contact over ever wider geographic areas have expanded the variety of resources, products, services, and markets available to consumers. People has altered the way they wants and expect to live, and they have become more deeply affect (positively and negatively) by conditions outside of our immediate domains (Daniels J.D, et al, 2009, pg48) This global challenge which face all sector also effects Tanzania economic as government implemented Tanzania economic reform programme in 1986 and review in 1996 which base on philosophy of dedicate country economy in market economy whereby the private sector will take lead in creating income and employment, while SMEs was accounted for a large share of the enterprises active in Tanzania. 1. I.MAJOR CRITICISMS OF GLOBALIZATION Although we have discussed seven broad reasons for the increase in international business and globalization, we should remember that the consequences of these trends remain controversial. To thwart the globalization process, anti-globalization forces regularly protest international conferences (sometimes with attendant violence). There are many pertinent issues, but we focus on the three broad categories: threats to national sovereignty (i.e. countries lose sovereignty), growth and environmental stress (I.e. the resultant growth hurts the environment), and growing income inequality (i.e. some people lose both relatively and absolutely). Threats to national sovereignty You probably heard the slogan Think globally acts locally. In essence, it means that the accommodation of local interest should prevail over global interests. Some observers worry that the proliferation of international agreements, particularly those that eliminate local restrictions on how good are bought and sold, will diminishing a nations sovereignty- that is, a nations freedom to act locally and without externally imposed restrictions. Economic growth and environmental stress Much anti-globalization criticisms revolve around issues of economic growth. According to one argument, as globalization brings growth, it consumes more nonrenewable natural resources and increases environmental damage- despoliation through toxic and pesticide runoffs into rivers and oceans, air pollution from factories and vehicle emissions, and deforestation that can affect weather and climate. Growing income inequality In measuring economic well-being, we must look not only at our absolute situations but also at how well were doing compared to the economic well-being of others. We generally dont find our economic status satisfactory unless were doing better and keeping up with others. Also Tanzania made development Vision that by the year 2025, Tanzania should have created a strong, diversified, flexible and competitive economy, which can effectively cope with the challenges of development and, which can also easily and confidently adapt to the changing market and technological conditions in the regional and global economy. 2. BARRIERS HINDERING TANZANIAN SMEs TO COMPETE GLOBALLY The following are suggested to be the barriers impending Tanzanian SMEs to expand beyond domestic markets. 2. I.Ability to acquire financial capital On recognition of the fact that many SMEs in Tanzania do not have ability to acquire financial capital, the government has given out a total of 4.85bn/= in loans to 14,272 for the financial year ending 2003/2004 as a support to Small and Medium scale entrepreneurs development projects (URT, 2004).which wasnt enough. 2. II.Legal and regulatory framework Report from Business Environment Strengthening for Tanzania (BEST) revealed that, the government has been working in collaboration with a number of ministries and department to put in place a legal framework conducive to speedy investments, streamlining and registration of business activities. (Daily News, July 9, 2005).but in fact these institutes create bureaucracy and hinder the growth and development of SMEs in the country, through long process of business registration. 2. III.Incoherence of government policies for SMEs development On recognition of SMEs growth potentials, the government of Tanzania has been implementing the Small and Medium Enterprise Development policy (2003) to support the development of SME sector. But the policy aimed more at increasing the contribution of the Gross National Product and export earnings as well as winning the war against poverty. (Sunday observer June 26, 2005) 2. VI.Lack of managerial skills Research done by Gibb, (1983) revealed that, Small industry in a large number of observed developing countries demonstrate a multiple of specific and in many ways non-conventional managerial traits that one seldom encounters in medium or larger firms. First is the very small management team that brings along with it a lack of specialization, a predominance of multi-functional roles, a shortage of promotable manpower, and a pronounced domination by a leader and large measure of informal control? Second, there is the limited control of the environment and the limited resources available to scan its anticipated potential changes and adapt capacity accordingly. Third, there is the informal pattern of operation, with conflicts resolved more easily and loyalties assuming a high magnitude. Fourth there is the general unawareness or indifference to the structured approach to the managerial function and the need for a longer term vision of the enterprise and its environment. 2. V.The environmental influence Small businesses, especially, are struggling nationally and internationally to survive. For an organization to survive and prosper there is need for an understanding and adjustment to the external environment. Lack of response to the changing global environment will result in the organizations not meeting the needs and wants of their stakeholders. Responding to the environment essentially means matching the capabilities of the organization with changing environment. This scenario has meant that the success of SMEs in this changing environment of globalization depends in large part on the formulation and implementation of strategy. (e.g. Miles and Snow, 1978; Porter, 1980). Strategy in this context reflects the firms short- and long-term responses to the challenges and opportunities posed by the business environment. Companies execute strategies to attract customers, meet the needs of the stakeholders and deal effectively with other environmental concerns, such as environmental issues. Example: Globalization has generated competition even more competition for the SMEs particularly the black African business. The growth in ethnic groups in many advanced economies poses particular challenges for global marketing strategies. In the UK an increasing ethnic diversity of markets is attributed, in part, to an increased mobility of populations across national frontiers and a corresponding growth in ethnic consumers (Wilkinson and Cheng, 1997; Nwankwo and Lindridge, 1998). 2. VI.Limited experience of international trading activity Smaller firms find that the global marketplace can offer tremendous opportunity for business growth and development (Winch and Bianchi, 2006). Notwithstanding the benefits (on both on a firm and macro-environment level) to be derived from international trade (Bell, 1997), this body of literature also argues that the smaller the firm is often more vulnerable to barriers associated with resource limitations, operating difficulties and trade restrictions (Katsikeas and Morgan, 1994; Leonidou, 2004). As Buckley (1989) maintains, internationalization by its very nature involves a high degree of risk and SMEs tend to have more limited resources to cope with the downside of foreign expansion. Hence, it has been argued that the barriers to entry that limit international expansion are systematically higher for smaller firms than for larger firms (Acs et al., 1997; OFarrell and Wood, 1998). It has been highlighted by Bell (1997) that the most widely investigated topic in the literature is the barriers and obstacles to exporting, which have been categorized in terms of internal and external barriers. External obstacles to SME internationalization include procedural, governmental and task barriers (Leonidou, 2004), which may emanate from the domestic market or overseas market (Fillis, 2001). For small firms, the prospect of entering into international markets can often be seen as a risky venture (Burpitt and Rondinelli, 2000; Masurel, 2001) especially given financial market imperfections, exchange rates, and differences in legal systems, culture and languages (Acs et al., 1997). Therefore, as the research findings by Knight and Liesch (2003) acknowledged, SMEs are more often less able to sustain competitive threats and unfavorable macro-events in the external environment than larger firms. This is particularly characteristic of SMEs with very limited experience of interna tional trading activity defined as tentative internationalizing firms (Lloyd-Reason and Mughan, 2003). For these SMEs at the early stage of internationalization, more often the internal skills and knowledge needs of the firm have been met and all is required is market intelligence to fully engage in foreign market expansion. 2. VII.Export capabilities and export performance Over two decades, many studies have researched the specific elements of export capability that may determine export performance in SMEs. Unfortunately, much of this was fragmented. Indeed, reviews by Aaby and Slater (1989), Styles and Ambler (1994), Leonidou (1995), Fraering (1996) and Zou and Stan (1998) all recognize the need to consolidate empirical export research. Amongst these authors there is general agreement that the elements of export capability relating to export performance centre around three categories: (a) a firms characteristics; (b) a firms competencies; and (c) a firms export-marketing strategy capability. (a). Firms Characteristics One of the reasons the activities of SMEs in international markets are seen to deserve special attention is the challenge SMEs with limited resources face when competing in such markets. It is perhaps unsurprising, therefore, to find that research (Dichtl et al., 1990) did establish links between firm size and export performance. However, a number of other studies have questioned the existence of such a direct link. Bonaccorsi (1992), Katsikeas et al. (1997) argued that firms with the same amount and quality of resources may well choose different export strategies and thus strategic capability must be a mediating variable in the relationship between a firms resources and export behavior, and not firm size. Larger firms achieved a better competitive position than smaller firms when they had greater marketing capabilities and product superiority. Katsikeas et al. (1997) found that the level of export involvement and the type of product marketed were perceived to be more important eleme nts of capability than the size of the firm. Thus, it seems that, whilst it may be an obvious explanatory factor in export success, size is not necessarily viewed as a key export capability. (b). Firms competencies Competencies that have been directly associated with export success include domestic market performance, product uniqueness, production capacity, labour skills and the type of industry in which the firm operates. Ogbeuhi and Longfellow (1994) and Katsikeas et al. (1997) both make reference to factors such as, export market planning skills, quality of export staff, foreign market connections and financial management skills as being critical capabilities in enhancing export performance. Aaby and Slater (1989) propose that competencies in all these areas are critical to export success. Conversely, weakness in these areas is seen as a potential cause of failure in export markets. More specifically, Ogbeuhi and Longfellow (1994) found that export market failure often results from poor market analysis, absence of product market match, ineffective distribution, and lack of management planning and control. (c). Strategy variables Much of the earlier work examining strategy variables focused on individual capabilities: product design and persistence in the market. However, more recent research has put greater emphasis on the information generating capabilities of the firm. Toften and Olsen (2003), Burridge and Bradshaw (2001) and Hart and Tzokas (1999) suggest that successful exporters have strong capabilities in accessing and using the information required for long term export marketing planning, whereas less successful ones put the emphasis purely on obtaining information for the day-to-day running of the business. This is supported to some extent by Johanson and Vahlne (1977) who conclude that, whilst firms may initially export to markets that are geographically close, it is the subsequent increase in market knowledge and information that can lead to rapid expansion in more psychically distant markets. Other authors have also provided empirical evidence of the importance of marketing variables in relation to export performance (see for example: Shoham et al. (2002), Thirkell and Day (1998), Madsen (1994), Styles and Ambler (1994), Katsikeas et al. (1996). Admittedly, the weight of support for the role of relationships in export performance comes mainly from the network perspective, a view that focuses on the formal and informal relationships that bind an organisation (Johanson and Mattsson, 1988). One of the main tenets of this perspective is that export performance is the result of interaction and the development of numerous relationships (Johanson and Vahlne, 1990). 3. OPPORTUNITIES AVAILABLE FOR SMALL AND MEDIUM ENTERPRISES TO EXPAND BEYOND DOMESTIC MARKET Scarborough et.al, (1996) suggested that growing number of SMEs are recognizing that going global is not only a strategy reserved solely for large industries, but increasing globalization of business also favors SMEs. There are several opportunities available for SMEs pursuing a Global presence these are: 3. I. Direct exporting Exporting starts with a global mind set which unfortunately is not all that common among owners of SMEs. With increased global competition putting pressure on domestic market, and trade agreements opening up foreign market, as never before, however, SMEs are increasingly looking towards exporting. However, SMEs, realizing the incredible profit potential it offers, are making exporting an ever-expanding part of the marketing plans. 3. II. Use of internet technology to penetrate across boarder market The Internet is a worldwide network of interconnected computers consisting of thousands of smaller networks. The worldwide website (WWW) is an information retrieval system that operates on the Internet (Ndiaye et al 2000) organizations have been increasingly deploying internet to serve their business process needs. Being an information rich network, internet provides further opportunity of creating knowledge to SMEs. This is an indication that stakeholders in SMEs can communicate with the outside world to add value to their processes (Mwaijonga, 1999). Once connected to Internet SMEs can create their own website and thus become more accessible to the rest of the world (www, digital dividend .org) 3. III. International franchising Franchise is license granted to manufactures, distributor, trader, etc, that allows him or her to manufacture or sell product or service in a particular area for specific period of time .The grantor of license (Franchiser) is usually paid a royalty on sales by the holder of the license. The situation of domestic market is the principle driving force pushing entrepreneurs into foreign markets. In many cases the products and services sold in International markets are identical to those sold in home country. However, Franchisers have learned to modify their products and services to suit local tastes and customers. 3. Vii. Foreign licensing SMEs enter foreign markets by licensing businesses in other nations to use their patents, trademarks copyrights, and technology is a relatively simple way for even the most in experienced business owner to extend his reach into global markets. 3. V. Formation of alliances and joint ventures Melanie, Ravi (2002) adds that in order for SMEs to survive in markets where there are large competitors, they can form alliances with similar firms to increase the rate of market penetration and reduce financial risk, by this way, the SMEs may utilize overseas technology to overcome diseconomies of scale and to produce innovations which differentiate themselves significantly from large competitors. Because SMEs have limited resources and relative inability to absorbing the costs of the operations, Most importantly they can benefit market reputation that a foreign partner is enjoying, thus this create opportunity for SMEs to go beyond domestic market. 3. Vi. Credit guarantee scheme for SMEs Perege (2005) indicates that, the long awaited credit Guarantee scheme for small and medium enterprises set up by the government of Tanzania to help SMEs access foreign a market is now ready. Exporters from the SMEs sector can now start sending their application for funding through the Small Industries Development Organization (SIDO). The fund, which amounts to Tanzanian shillings 3 Billion as set up in the previous financial budget 2003/2004) with the purpose of assisting small and medium enterprises expand exports of their products. Under the credit Guarantee scheme, once an exporter has applied for the loan from any banking institution and has been asked to produce guarantee/ collateral for that affect, SIDO in collaboration with BOT, will assess the possibility for acting as guarantors .In case exporters failed to pay back their loans, the guarantor would pay the loans (Perege, 2005). 3. Vii. Unique goods or services Some SMEs have products that are superior in quality than what is currently offered in the targeted International market. This helps the SMEs gain an edge in attracting buyers and quickly establishing a market position. Many professional SMEs now are finding that they have an opportunity to establish market positions worldwide because they have specific expertise that is in strong demand. 4. AFFECT OF INNOVATION IN GROWTH AND DEVELOPMENT OF SMES IN TANZANIA. Combining the concepts provided in previous studies on the first essay, a diffusion model can be good to Tanzania SMEs as it emphasizing acquisition, adoption and adaptation of already existing innovations has been developed for the SMEs industrial sector. The focus of the research in this mode is on utilizing the entrepreneurial characteristics and capabilities to access and exploit already existing technology. Information and knowledge about sources of technology are important components in diffusion process. For a successful innovation in a competitive market, integration of SME activities both vertically and horizontally is essential. The model contains concepts (constructs) whose existence and possible relationships have been addressed and gauged in order to determine how they influence innovativeness. The constructs are categorized as: (a) Technological information and knowledge; (b) Knowledge and skills; (c) Nature of the market and external relationships; (d) Characteristics and capabilities of SMEs. 4. I.MEASUREMENTS OF INNOVATIVENESS To measure innovativeness of SMEs in the Tanzanian manufacturing sector, a time-frame of three years was used. This time-frame was selected because of the nature of the measurements used required owners/managers of SMEs to provide accurate estimates of their innovativeness. Technological change that was selected as the innovativeness indicator of technology adopted was measured as it was experienced by owners/managers of SMEs. Innovation measurement is based on technological adoption, modifications and incremental changes that took place in the SMEs in the Tanzanian manufacturing sector. This approach is in line with a study by Landa (1993), in which he was able to separate innovating from non-innovating firms. 4. I.1.Measurements of Innovation Indicators (a) Technological information and knowledge; this concept is divided into technology information access and technology knowledge awareness. (b) Knowledge and skills; this concept is divided into two concepts: level of knowledge and skills, and owner. 5. ANALYSIS OF THE ESSAY FUNDINGS This part includes the analysis of findings regarding the essay and the concluding remarks and recommendations. 5. I. Markets for SMEs Different researchers were interested to establish whether Tanzanian SMEs sales their products in the external markets, local market or both. According to the research on the barriers hindering Tanzanian SMEs to expand beyond domestic markets, done by Neema J.M. (2010), the findings show that (61.11%) of entrepreneurs (or businessmen) sale their products in local market and only (38.89%) of businessmen sale both local and external market. This suggests that the local market looks friendly to the SMEs than external market. It is observed that, export modes in Tanzania differ from one firm to another. After trade liberalization, many entrepreneurs have started to export into foreign markets freely instead of using the traditional government channels. (Argument from the essay writer, 2011). It is revealed that, most SMEs which use this method do it mainly by participating in neighbors countries though trade fairs, exhibitions and delegation. However, direct exporting has been possible due to mainly initiatives from buyers; most of these SMEs have their customers abroad who use their product (Argument from the essay writer, 2011). 5. II. Lack of external marketing information On the other hand the findings show that they suffer from lack of external marketing information. They are often unable to keep track of trend with changing tastes and preferences of external consumers. Also most of SMEs they are not using website to penetrate beyond domestic market. This result in them losing either existing market share or being unable to penetrate new market without proper assistance from government and other institutions. It is also observed that, inadequate marketing services have been hindering SMEs find it difficult to obtain relevant knowledge and information about markets (Argument from essay writer, 2011). 5. III. Lack of advanced technology According to the analysis on this essay, it is revealed that technology constitutes the major constraints for the SMEs to inter into foreign markets. Entrepreneurs and other businessmen have a belief that due to the use of traditional technology in manufacturing of products, SMEs produce low quality products that do not meet international standards. This is also a view held by UNIDO, which establishes that small-scale businesses often use inefficient low-cost technologies that yield products of poor quality and pose hazards to health and environment. A number of small-scale business strongly agree that they get difficulties to cope with external market competition because of low quality products and high prices for the products manufactured by SMEs compared with products of other countries like China, Japan, and Kenya, etc. 6. CONCLUSION 6. I. Conclusion on Global Perspective The continuous global trends are unseeingly affecting all businesses throughout this economy. These global trends cause a constant need to accommodate, which is applying more costs and frustration to all businesses. The global affects that people who are unaware of what is slowly bringing down businesses in this economy. Along with tending to the extra costs incurred from globalization, businesses still have to focus on fulfilling customers expectations in order to improve satisfaction and increase future business. Outsourcing of technologies and continuous innovations opens doors for many businesses to gain access in a foreign market, but not all businesses can handle and maintain activity in these roughing economies. 6. II. Conclusion on Africa Perspective One of the weaknesses of African countries is the relative small size of the industrial sector. This sector is crucial for development and science and technology policies must support its growth and strengthening. The sector may be the weakest link in the development of many African countries. Hence the priority must be accorded to the development of this sector through building entrepreneurial capacities to acquire and apply appropriate manufacturing technology for enhanced competitiveness. Priority must also be accorded to the creation and development of small and medium sized enterprises (SMEs). Science and technology policies must support this orientation. 6. III. Conclusion on Tanzania Perspective This essay is about analyses the Impact of innovation in todays Tanzania SMEs in this era of globalization significantly there is a lot reveal that there are some opportunities for Tanzania SMEs to enter in foreign markets that have not been fully exploited because of some constraints as identified above, as many SMEs are unaware of opportunities currently offered by commercial banks to support their businesses. Lack of access to finance can usually be found at the top of any list of the problem of small business. SMEs generally start with their own resources and are undercapitalized. SMEs in Tanzania suffer from lack of information on available support and market signals, including those for local and export markets, lack of managerial skills and international marketing skills, lack of coherent government policies for SMEs development inhibits expansion of SMEs both domestically and beyond domestic market. Products of most Tanzania SMEs are of varying quality and costly to produce due to lack of access to technology and know-how. 7. I. RECOMMENDATION FOR POLICY MAKERS The formulation, as well as the implementation, of a clear development policy on SMEs is of paramount importance given the contributions of SMES to economic and industrial development. The use of obsolete technology in Tanzania SMEs and a lack of awareness of source of new technology as the result of heavy dependence on foreign technologies, lack of innovations and lack of know where to find appropriate technologies to be acquired, and lack of internal capacity to achieve technical innovation. But innovation diffusion depends, among other things, on the economy and government of a nation (Silveira, 2001). This essay suggests the importance of having a national innovation policy that links together all the economic factors. This is considered particularly important for Tanzania SMEs because of market failure, international competitiveness, and institutional inadequacies. 7. II. Recommendation to Tanzania chamber of commerce industry and Agriculture (TCCIA) It should emphasize on advocacy and lobbying. Thats representing the opinions of their members to the government and keeping and assisting in the formulation of policies concerning business so as to meet needs and concerns of their members so that they can grow easily and expand their business locally and externally. 7. III. Recommendations for further studies It is recommended that Government should create a passage of law and regulations that allow the SMEs to access the financial aids and the shortest way to get loans from development and Banks. The management capacity is one of essential factor to get success of the national development. Training for business managers is very necessary because they decide the fate of enterprises. One of the most difficulties of SMEs is lack of information and connection; this is more serious for SMEs to access domestic and foreign markets. The government should provide information about domestic and foreign markets through establishing information centers that can play a connection between SMEs and related sectors or organizations.

Wednesday, November 13, 2019

Show Boat :: essays research papers

There were many characters in the story of Show Boat. In the beginning we met Captain Andy Hawks and his wife Parthy Anne. Andy was the caption of the Cotton Blossom. They had one daughter and her name was Magnolia. The purpose of Andy and Parthy Anne is to add comedy and conflict in the story. They fought a lot and it was very humorous, and it seemed as if they both stood on opposite sides when it came to raising their daughter. Magnolia was probably the star of the musical. She tied in to almost everyone in the story.   Ã‚  Ã‚  Ã‚  Ã‚  Later on, Magnolia married Gaylord Rayenal. He is a gambler and gives Magnolia a good life for a while. His purpose in the story was to add the romance, and to also add conflict. They eventually have a daughter named Kim.   Ã‚  Ã‚  Ã‚  Ã‚  In the beginning we also met a girl named Julie LaVerne. She was married to a man named Steve Baker. Julie was also Magnolia’s piano teacher. We also met a â€Å"friend† of Julie’s named Pete Gavin. Pete had obviously been involved (probably not romantically) with Julie before Show Boat started. The purpose of those two was to tell of racial issues during that time.   Ã‚  Ã‚  Ã‚  Ã‚  There were also two characters in the beginning named Frank Shultz and Ellie May Chipley. They were the comedians on board. They were there for mostly comedy†¦. and also irony. They are the ones who met Magnolia in Chicago. It was also very ironic how they finally got married and adopted a son who turned out to be very talented.   Ã‚  Ã‚  Ã‚  Ã‚  Joe and Queenie were two of the black characters on the boat. They were married. I think the reason they were there was to show the segregation between whites and blacks in those days. Joe would also sing a song called â€Å"Old Man River† that stood for the passing of time.